We sell to optical retailers only — not to the public. The application lets us verify that and keeps pricing out of the wrong hands, which matters for your margins as much as ours. It's a short form and usually approved within one to two business days.
Red Deer
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Why stock this: The rectangle is your highest-volume men's shape, it fits the widest range of faces and rarely sits on the wall long. Acetate lets you carry several colourways in one style instead of multiple shapes.
Best for: any men's-focused display; size the opening order up on this category.
Specs
- Shape: Rectangle
- Material: Acetate
- Construction: Full Frame
- Measurements: 56-16-145 mm (lens · bridge · temple)
- Fit: Men's
- Colourways available: 2 (Black, Tortoise)
FEATURED IN THE PEAKS RESOURCES
Value Selling vs Brand Selling — the Peaks positioning manifesto. Red Deer is the central Alberta hub-city anchor for men's acetate rectangle in the playbook's story-selling section.


